Thursday, April 16, 2009

The Internet is a Powerful Force

I remember watching and reading science fiction in the 1970s, the 1980s on through present day, and being amazed at the inventions or advancements portrayed. Today I, at times, cannot believe the technology we actually have and have grown to depend upon. When cable television came out that was a huge thing and very exciting to have if you could afford it and don't forget about the Touch Tone phone that was so cool vs. the "old" rotary phone. Now I regularly use my cellular phone and I love caller ID. I heard a comedian once note that we used to get excited to answer the phone when it rang and someone in the house would yell "I'll get it" and go running to answer the call and find out who it was and why they were calling. Now we look at the caller ID and say " What are they calling for?"
I have mentioned the computer before and how it was amazing I got through college without one but now how I love social networks and especially Twitter and Youtube. In fact they are so important these days that large international companies dedicate personnel to monitor discussions or videos that appear and discuss the company in a negative light. I am surprised (and I am not sure why) that employees of Domino's would make a video of themselves doing disgusting things to the food they are preparing for consumption by customers. They posted the video on Youtube and Domino's had an instant nightmare on their hands. Today if someone has a grudge against a company can really destroy that company's reputation with a quick video or tweet on Twitter. We really have moved into a global age with a very powerful force in the form of the Internet. In the past, word of mouth would have been the mode in which to bad mouth a business which is slow and limited in scope, later, a news story, but that could be more controlled, and now, the Internet can really spread info at a phenomenal rate. This tool then can be used for good or bad but I am glad it is available at all because I want to know all types of information and then use my own judgement as to what to do with it.
I always hope for the most positive outcome from new technology, something that will benefit us and help learn more about ourselves and the world. In most cases, I believe we do have great benefits from new technology but there are small percentages of people who like to create computer viruses and create harmful videos but I think the good outweighs the bad.
Here is an article on the Domino's incident.

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